From the event
For the launch of Glance AI by InMobi in May 2025, we partnered with the team to capture and amplify the launch across Mumbai, Bengaluru and San Francisco. With a launch happening simultaneously across multiple markets, the objective was to ensure that the momentum from each event translated into content beyond the physical room. Our teams handled on-ground event coverage, rapid-turnaround video edits and same-day social media assets, capturing key moments, product announcements, speaker interactions and reactions as they happened. The content was edited and pushed out in real time, allowing Glance AI to ride the momentum of the launch while conversations were still fresh, and extending the launch from a series of physical events into a real-time digital content moment.